How Personality Portraits Got Me A Job With Gerber

An image from the production shoot with Gerber by Sharon Leger Photography

If you had asked me six months ago how Personality Portraits got me a job with Gerber, I’d be very confused. Now that it’s happened, I can’t wait to share this story!

On the second-to-last day of my family’s beach vacation in Maine, I was sitting on the beach, watching my kids jump waves, when I got a text from one of my former photography assistants. She now works for a production company in Boston and wanted to know if I’d be interested in photographing a paid production shoot. In Boston. On Monday. With Gerber. Like, Gerber Gerber.

Um, WHAT?! Inner Sharon squealed with excitement at the exact same moment Impostor Syndrome struck hard: were they sure they wanted ME?

Being Honest About My Experience

I told her to put my name in the ring, but honestly I wanted to be selected on skill, not just on connections. That night she texted back: I was in the top three, and Gerber wanted to know what brand experience I had.

Um, none? I’m a family photographer in a town with fewer than 10,000 people.

I took a breath, admitted I didn’t have any brand experience… but could I tell them about Personality Portraits?

That became my experience distinction. Gerber needed me to photograph 12 child models in 12 hours. My Personality Portrait events? I’m often photographing 50 groups of children in 4 hours. Twelve in twelve honestly sounded easy.

I got the job. Not because of brand experience or a fancy portfolio, but because Personality Portraits had given me a skill no other photographer in the running could claim: I can photograph 50 groups of kids in 4 hours — efficiently, joyfully, and effectively. 

An image from the production shoot with Gerber by Sharon Leger Photography

Preparing for Production Day

I found out I was selected to be the still shadow photographer on Thursday night. The shoot was Monday. That left me very little prep time, which honestly was probably a blessing. The call time on Monday was 7:30am in Boston, and this country girl was not about to navigate those roads before a 12-hour day, so I booked a hotel.

On Sunday night, I packed my gear, drove up, checked in, and met my former assistant (the one who got me the job!) for dinner at Bar Taco. She got to catch up, and she walked me through what to expect. We said an early goodnight, both hoping for a decent amount of sleep before the big day.

An image from the production shoot with Gerber by Sharon Leger Photography

The Morning of The Gerber Production Shoot

I woke up once an hour to check if it was time to wake up yet (don’t you hate that?!) and finally gave up at 5am. Quick breakfast, quick shower, and I headed to the “house” where the production shoot was going to take place. I put “house” in quotes because this was the biggest house I’ve ever set foot in: 7 bedrooms, 4.5 bathrooms, 5,000 square feet. Like, what?!

I dropped my gear and jumped straight into helping to haul things in from the cars and vans — food, clothes, clothing steamers, all of it. I met the producers, the Gerber creative team, the videographer and gaffer I’d be working closely with. There were probably fifteen to twenty staff, all there to make the day run smoothly.

Clarifying My Role As A Still Shadow Photographer

I still wasn’t 100% sure what my role was. Priority number one was the commercial video, so the videographer led. Once I talked it through with the team, my job became clear: stick as close to him as possible and capture stills of what he was filming.

At a family session, I’m responsible for everything — location, lighting, props, outfits, posing, camera settings, all of it. Here? Almost comically, none of that was on me. Two women built and styled the “worlds” (aka sets) and handed me whatever prop I needed. I would literally say “I wish I had an aesthetic hamper!” and they’d have one in my hands within minutes. Magic. The producer directed the models. The gaffer handled the light. Honestly, I adjusted a few camera settings, stepped in, hit the shutter, and felt like I wasn’t doing enough 😂 A few times the models were still ready before the next “world” was set up, so I’d hang back and grab bonus shots — but for the most part, my job was refreshingly simple.

An image from the production shoot with Gerber by Sharon Leger Photography

A Long (But Fun!) Production Day

The kid models cycled in with their parents all day. We started outside and moved in once the heat got to be too much — which was wild, because this shoot was happening in the middle of July for a fall/winter campaign. The models were in sweaters and long pants while the rest of us sweated through the summer heat. 

We broke for lunch around 2pm, then got right back to it. Between kids, while sets were being rearranged, I’d sneak in product shots of the Gerber Childrenswear clothing around the house for them to utilize on social media.

At 6:40pm, we wrapped. I couldn’t believe how much got done in a single day — I haven’t worked a day like that in a long time (I genuinely don’t know how wedding photographers do this every weekend). I staggered to my car, somehow drove home, and slept for ten hours straight. 

An image from the production shoot with Gerber by Sharon Leger Photography

From Personality Portraits to the Gerber Experience

This was an incredible experience, and I’d say yes again in a heartbeat. I learned so much about what happens behind the scenes on a production shoot, and it also validated everything I already do for my own families to make their sessions feel this seamless. 

Seeing my work live on Gerber Children’s Wear’s Instagram has been wild, and I’m so grateful for this opportunity.

I’m sharing all of this because you’re never going to “feel ready” when Gerber calls. I knew their creative team was reviewing my website while I sat on that beach, and all I could do was cross my fingers that they liked what they saw. The confidence Personality Portrait events gave me is exactly what let me say yes — and I’m putting out into the universe that I’m ready to take on another experience like this again!

Choosing Sharon as Your Canton CT Family Photographer

Why do you want Sharon Leger Photography as your Canton CT family photographer? First, you will be fully prepared for your session. This preparation includes detailed emails and videos before your session, in addition to a prep guide and questionnaire. Second, your session is thoughtfully strategized so that you get way more images than you ever thought possible. And finally, as a former elementary school teacher, Sharon is skilled at engaging and connecting with clients of all ages. Shy toddler? No problem! Cranky husband? I got you, mama! 

To learn more about Sharon Leger Photography, explore the website or follow Sharon on Instagram or Facebook. Please send inquiries through the website only. Please note that the website includes all relevant pricing and booking information.

If you are interested in booking Sharon Leger Photography as your Canton CT family photographer, please know that most spots book about six months out. Reach out today for current availability!

"I am so happy to have had Sharon capture photos of my family. She was so easy to work with, from scheduling to planning and coordinating, she could not have made the process more simple. She showed up on the day-of super prepared, with a whole wagon full of stuff just in case, including snacks for my kids! 

Kim

4 / 15

She worked so well with my children: she truly understands that children are going to get bored fast and she worked around their moods perfectly.

I love that she captured my kids' candid smiles, and not just the posed ones. To top it off, the final product was beyond my expectations and delivered in under a week! You can tell that she loves what she's doing and it shows in her work. She is truly a gem and I can't wait to work with her again as my children grow up!"

"We loved how simple and stress-free our son’s cake smash session was—we didn't need to worry about props or set-up. 

Alexis

When we showed up, Sharon had everything ready for us and we got to just be present in the moment. 

The portraits captured all the sweet little details we want to remember from his first birthday, and we were so happy to share them with our family. It was the perfect way to celebrate this milestone!" 

2 / 15

"Sharon was absolutely lovely to work with. I'm not the type of person who particularly enjoys photoshoots, but she is exceptionally adept at putting her clients at ease. Her studio is equal parts tranquil, tasteful and casual so that my wife and I were not in the least bit overwhelmed.

Kevin

Sharon anticipates every possible need and plans accordingly so that you don't have to. 

She is able to maintain the pace of her shoots, moving them forward judiciously without making the client feel rushed or unappreciated. She was completely down-to-earth and personable. It sounds cliché, but talking with her felt like catching up with an old friend – exactly we needed after the hectic experience of bringing our first child into the world. Sharon was more than worth the cost."

3 / 15

"Sharon was amazing to work with during our recent newborn session! She was very responsive with any questions I had before the session, and even offered advice on outfits for my older children. I borrowed a gorgeous dress from her client closet, which helped me feel more confident and comfortable for photos. 

Amanda

I was nervous about how the session would go with two young children and a newborn, but Sharon had everything so organized and prepared, that everything went flawlessly.

She was so calming and kind, and her studio felt so welcoming! The finished photos are all so beautiful, that I can't even come close to picking a favorite!"

4 / 15

"I was first introduced to Sharon in 2024 when I did a session of personality portraits, and I was instantly impressed. A few friends had used her before and raved about her work, and now I completely understand why! Sharon truly works magic behind the camera. She is incredibly organized, answering all questions and planning every detail ahead of time. 

Merissa

There’s never a need to stress about locations, directions, or even bad weather—she has a backup plan for everything!

One of my favorite parts of working with her is the dress consult to help plan outfits. She has such a great eye for style and helps put together looks that photograph beautifully."

5 / 15

"Sharon and Amy were fabulous! Right from the initial booking they made me feel special. I wore three beautiful dresses that Sharon already had available for me to wear from her client closet (I LOVE this feature!). We tried on several dresses until I found one that fit comfortably and I felt fabulous in.

Nicole

Amy & Sharon were great at communicating with me every step of the process.

Amy didn’t go overboard with the makeup, she made me look like myself but a little extra glam. An elevated version of myself. They were so fabulous and I would absolutely book them again. I 10/10 recommend Sharon and Amy for maternity or family photo sessions."

6 / 15

"Scheduling was super easy through her website and Sharon is very communicative. Sharon offers a dress consultation so you can go to her studio and try on multiple dresses that fit whatever theme you choose for your photo day.

Nicole

I've never seen a photographer offer a whole closet of dresses to choose from and this takes out ALL the stress of picking an outfit for pictures.

Another priceless offering when it comes to taking the stress out of family photos is hair and makeup (additional fee). I scheduled with Amy for a few hours before my shoot. Amy was so easy to talk to and did a fantastic job with the look I wanted. I'm already looking forward to another booking and have referred her to my friends and family. I cannot recommend Sharon and her team more."  
 

Kind Words

7 / 15

"We recently had our second family session with Sharon and 

Jenna

we were yet again blown away by the entire experience. 

From her expert outfit planning, to making the journey to join us at our beach for photos, Sharon created a relaxed, fun environment from beginning to end. The photos we received were beyond what I could have imagined! She captured our family perfectly!!"

8 / 15

"I recently had the pleasure of working with Sharon for a family beach session, and she was amazing from start to finish! Sharon's attention to detail and professionalism made the entire process seamless. Her empathetic and supportive nature made a world of difference, and the photos turned out beautifully. 

Alexis

I highly recommend Sharon to any mom looking for a talented and compassionate photographer, who takes the stress out of planning.

Her work is exceptional, and she truly cares about her clients. Thank you, Sharon, for capturing these moments for us!"

9 / 15

"Sharon is the absolute best! We worked with her for our maternity photos, newborn photos, and our cake smash one-year-old photos. Each time, Sharon is so professional and friendly, makes us feel right at home, and take the most beautiful photos. We are blown away every time! The client closet is awesome and Sharon really went the extra mile to find gowns that complimented me. 

Jen

We had so much fun taking all of these photos and can’t wait to work with her again!

We will cherish these photos forever."

10 / 15

"We did personality portraits for the second time with Sharon and they came out so well! 

Kelsey

The kids had such a blast and she really captured their unique personalities!"

11 / 15

"We did both our maternity and newborn photos with Sharon and she made each experience beyond amazing. I met Sharon first at our dress consultation and knew we were going to work well together. It’s incredible that she gives you access to some many dresses and really knows how to make a pregnant lady feel beautiful.

She made my husband (who admittedly did not want to take the pictures) feel so comfortable, got him laughing and even looking forward to the newborn shoot.

Then, at the newborn shoot Sharon was so patient with us (it was our first trip out) she again made me feel so beautiful in her huge selection of dresses and was so good and rocking out baby boy to sleep."

Alexa

12 / 15

"Stop reading reviews and just book your session with Sharon Leger Photography right now. Sharon has been there for my family even before we were an official family. She poetically captured our engagement, maternity and our newborn’s first photos.

I couldn’t imagine trusting anyone else with these precious moments.

I am not an easy client. I am nervous, unsure of myself and overly aware of every physical flaw (especially postpartum). Sharon made me feel comfortable and beautiful every step of the way. We love Sharon Leger Photography, especially the woman behind the lens! Thank you for everything, Sharon!"

Dawn

13 / 15

"Sharon is an absolute gem! It has been 3.5 years since I found her and since then she has captured the most adorable and perfect pictures of my two sons and our family.

From newborn sessions, cake smashes and family photos, not one detail has ever been overlooked. Her process is seamless and she makes everything so accessible and easy.

She offers so many options for photo opportunities and has perfected a style that really is timeless! She was so wonderful with each of my children when they were newborns, that it made the experience so worth it! Couldn’t recommend enough!"

Melissa

14 / 15

"It’s hard for me to find the perfect words to describe what Sharon has given me.

I reached out to her when I was thinking about doing maternity photos, and she quickly convinced me that I would not regret it. She was right. Not only do I not regret my maternity photos but I actually love everything about them. Every time I look at them, all of those amazing feelings I felt while I was pregnant come right back as if I’m still in the moment. They are something I will cherish forever."

Kimberly

15 / 15

Kind Words

© Sharon Leger Photography 2026 | Privacy Policy | Terms & Conditions | Site design by Danielle Ormon Creative